Together with the owner of the Wi-Fi network and the owner of the premises, you will be able to organize flexible advertising campaigns. You get the opportunity every time the user connects to the network to show him ad units, track the statistics of impressions and clicks.
Targeting is managed by hotspot areas (individual campaigns, depending on where the subscriber connects) and some parameters collected from the phone profile and social network profile. For example, if you deployed a Wi-Fi network in a shopping center, users connected at clothing store, will receive advertisements for this store, and in the restaurants area, an advertisement for a restaurant. Users of one mobile operator will be able to see an advertising offer of another, and foreigners will be able to get a special offer from a local travel agency.
WNAM supports a simple advertising scheme (included in the basic package), and extended with a separate advertiser interface (requires an additional license).